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Are you struggling to grab attention on LinkedIn? You’re not alone. With only 3 seconds to capture your reader’s interest, your hook is everything. It’s the difference between getting noticed or being ignored. After writing 1000+ LinkedIn posts, I’ve developed these proven LinkedIn hook templates that consistently stop the scroll. Each template is customisable for […]
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You know how some gurus say, “just press record” when it comes to LinkedIn videos? That’s terrible advice! The best short-form videos out there sound casual but are actually strategically scripted. As a LinkedIn copywriter who helps entrepreneurs and founders grow their presence, I’ve found that the most successful LinkedIn videos share one common trait: […]
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As a LinkedIn copywriter, writing content for my clients is easy peasy. I’m focused, I know what their audience needs to hear, and I can get right to it. But when it’s time to write my own content, I go blank. Sound familiar? It’s because, like you, I’m very close to my business. We’re emotionally invested, and […]
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Why LinkedIn Personal Branding is Essential in 2025 LinkedIn is still a powerful tool for building a personal brand, especially as we move into 2025. With over 1 billion users and countless professionals actively engaging on the platform, it’s a great place to connect and drive new leads for your business. According to a 2024 […]
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Remember the thrill of brand-new school supplies? Nothing excited me more than cracking open a new notebook and taking notes with my sparkly pink gel pen. That’s how I feel when I find new digital tools to help with LinkedIn content creation. I hope that sharing my favourite free apps for writing LinkedIn posts will […]
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You finally pressed post, and… CRICKETS. It’s frustrating when your LinkedIn posts fizzle without any comments or likes. It’s even worse knowing a few small tweaks could have made that post into a hit. As a LinkedIn copywriter, I help business owners create engaging content that resonates with their target audience. Here are 5 things […]
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As a business owner, you know that showing up on LinkedIn isn’t just a nice-to-have but a must-have. Having a personal brand helps you stand out in a crowded market. It builds credibility and trust and creates connections that lead to new work opportunities. But where do you find the time to think about new […]
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It’s a common misconception that all social media copywriters do is throw together a few captions, post photos, and scroll through our feeds all day. But as a copywriter specialising in LinkedIn, I can tell you there’s a lot more to it than that. Let’s review some of the tasks I perform weekly for my […]
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If you’re new to LinkedIn, you may have seen people, myself included, say things like, “Ring my bell to receive my notifications,” but you may not know what that means. I’ve had a few people ask me, “What does ring the bell mean?” or “How do I activate the bell option on my LinkedIn profile?” […]
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Budget is often a concern for business owners looking to hire a freelance social media copywriter. But when you’re only focusing on the bottom line, it’s easy to overlook red flags that can become problematic later on. Don’t worry—I’m here to help you with that. As a social media copywriter specialising in LinkedIn, I’ve put together […]
